Saturday, October 1, 2011

Issue 7

Anthropology with Purpose: Applied, Public, Academic

Introduction: A sense of purpose

So what's the purpose of anthropology?  In an attempt to answer this broad, imposing, and seemingly impossible question, here's a short story from my own experiences...

The year was 2005.  I was a student at the University of California, Santa Cruz, working on my BA in anthropology.  This was my second year, I think, and I was taking a class called "Latino Migration to the United States."  One of the main texts assigned was by anthropologist Leo Chavez.  The book is called "Shadowed Lives," and is about undocumented migrants in Southern California.  I spent my entire life in this part of the state, so the book was immediately intriguing.  What could this anthropologist really have to say about Southern California, of all places?  What's anthropological about that?  I opened the book, flipped through some of the pages, and began to read what Chavez had to say.  Then I noticed that he was talking about San Diego County--my county.  It was getting more and more interesting, and closer to home.  It gets even closer: Chavez then proceeded to mention the name of my hometown, which is one of the main settings for his ethnographic study.  The book was published in 1992, when I was just another kid in high school.   But these histories--the stories of these unknown people--may as well have been from another part of the world.

 
My copy of "Shadowed Lives," by Leo Chavez.  Notice the mention of San Diego County and a few key cities in the opening lines of this chapter.

Chavez's book explores the struggles of people who lived in migrant camps tucked away in the hills.  These were the landscapes that surrounded my childhood.  They were always there, laden with unspoken histories and meanings that don't end up in high school classrooms.  Sure, I took classes in history and social studies during high school, but the people in Chavez's book were strangely absent.  This, even though they were a vital part of the community, whether anyone wanted to admit it or not.  Back in 1992 I was 17 only years old; I knew a little bit about these migrant populations, but not much.  They were like secrets, left on the edges, swept aside since they were a bit uncomfortable or disconcerting to think about.  Their stories opened up unwanted reminders about inclusion, exclusion, justice, and power.  What defines a community?  Who belongs, and who is cast aside?  These were stories that didn't exactly fit the narratives that my town liked to tell about itself.  Our historical society liked to talk about the origin story of the city itself in a way that avoided any sort of critical look at the past.  It all sounded so nice, progressive, and clean--from the 1800s to the present it was one smooth, glossy story.  There wasn't much mention of Native Americans, let alone the intertwined histories with the people who came from our southern neighbor, Mexico.  

Such silenced histories serve particular purposes, of course.  Reading Chavez's book was frustrating, shocking, intriguing, and inspiring at once for me.  It was frustrating to learn more about the lives of those people thirteen years after the fact.  Why had I never heard about any of this, I often wondered?  Where were these stories and histories when I was filling in bubble sheets and taking ACT tests in high school?  But the experience was also a game-changer for me: If Chavez could tell me this much about my own hometown through anthropology, then imagine what else could be done.  Reading that book was decisive, and it helped to completely transform how I think about the relationships between history, politics, and community.

For me, Chavez's book dramatically expanded my social and political world.  It literally took a place that I thought I had known so well, and told me about a whole layer of hidden histories.  It blew apart the myopic, sanitized histories of my own past, my own community.  To me, this is the purpose of anthropology.  Precisely.  Sidney Mintz once argued that anthropologists might be able to solidify its "sense of purpose" through deeper "studies of the everyday in modern life" (in Sweetness and Power, 1986: 213).  I could not agree more--this is exactly what Chavez accomplished with his studies about migrant populations.  The purpose of anthropology is to interrogate the boundaries that separate the people with history from the People without History.  We have an imperative to ask why these boundaries exist, and to detail the structures that keep them in place.  Even more, the goal is to seek out the cracks and passageways that exist in these self-imposed social walls, and to find ways to break through the social, historical, and geographic divisions that pervade our contemporary lives.  As Mintz and Chavez powerfully demonstrate, such a project can begin the seemingly innocuous details of our own communities and backyards--and extend outward from there.  That, for me, is the  purpose of anthropology, and it is what gives the discipline a relevance for audiences far beyond the halls of academia.

***

The rest of this issue explores the purpose of anthropology from a wide variety of perspectives.  We have essays from Daniel Lende, John Sherry, Simone Abram, Jason Antrosio, Sarah Williams, John Hawks, and Jeremy Trombley.  We also have an interview with Adam Fish, which explores some of his thoughts about the discipline of anthropology, and the intersections of media, power, and technology in his research.  I am also adding an open thread section where readers can join in with the discussion (in addition to the comments on each post), and add their own views about the "purpose of anthropology" (here's the link again, just in case you missed it).  Use this page to post your own answer to this question..whether in 10 words or 2000.  You can even post anonymously if you wish.  But I encourage you to take part in the overall conversation here--and continue it elsewhere.  That's the whole point of a project like this.  Also, I wanted to say thanks to everyone for taking part in this issue.  I know that life is really busy around this time of year, so I appreciate you all taking the time to help out with this project.  Last but not least, thanks Sarah and Veronica for all of your continued help with all of the ideas, editing, and organization of these issues.  Thanks! 


R.A.

What's wrong with anthropology?

This field needs a kick in the pants.

How else can I explain what's going on in American anthropology? Just at the time the public and our institutions are crying out for more open publications, anthropology's largest professional association closed off its journals. Not that it matters much, nobody reads them anyway. The New York Times, on the other hand, many of my dear colleagues (and all our administrators) do read. There, they find articles about anthropology once every six months or so, which lately have featured a nightmare tale of foot-shooting and backpedaling. Not good.

President Obama's mother was an anthropologist. Never has the field had such name recognition and exposure at the top level of government. So naturally, our expertise is highly sought by government agencies, scientific funding sources, lobbyists and opinion leaders, right?

Uhhh...no.

Isn't it strange? Anthropology, supposedly engaged deeply in diverse communities around the world, is almost totally disengaged with the American public. Long ago, anthropologists spoke out on our origins, history, and diversity. Now, the public is much more likely to hear about human relationships and diversity from popular books and television programs hosted by amateurs. The most celebrated (and most watched) television program today touching on anthropology is Ancient Aliens. Not good.

Our final refuges within ivy-covered walls are now threatened by changes in the political climate. Years of a sliding economy have left their mark: Young people see a university education as an expensive luxury that will saddle them with debt. More students pursue two or more years of training on secondary or correspondence campuses where anthropology simply does not exist.

Universities are shutting down or shrinking anthropology departments. Hardly anyone thinks of expanding them. That's because hardly anyone thinks of anthropology at all.

We can fix this. We can build on our traditions to create a new foundation for American anthropology in the twenty-first century. But we cannot do it within academia alone.

Our universities are shedding their ivory tower exoskeletons, working to gain the support and engagement of a broader public. Anthropology can step forward to lead this academic revolution. To do so, we must strengthen our historic connections to communities outside academia. We must reinvigorate the core of anthropology, showing how our approaches work in applied contexts. We must inspire people by helping them discover their heritage. And while doing these things, we must step up the quality of our academic research.

Here's how:

1. Embrace new forms

Anthropology's hashtag ends in FAIL. If you don't know what that means, you're one of the reasons.

In anthropology, the average time to the first publication resulting from fieldwork stretches to years. Other fields communicate their results rapidly. For anthropology, it can be like waiting for messages from Alpha Centauri.

Our catastrophic situation has been carefully but imperfectly hidden from administrators and junior scholars. A substantial fraction of the funded fieldwork undertaken by tenured anthropologists will never lead to a publication.  Many mid-career anthropologists go years without publishing anything. Senior archaeologists and biological anthropologists retire or die sometimes with years of work left undescribed.

Critics see this as simple laziness. I see it as a symptom of the total failure of scholarly communication in anthropology. Instead of encouraging our colleagues to quickly disseminate their ideas and results, we straitjacket them into nineteenth-century forms that take years to produce results. The only communication going on is the smell of academic machismo as we make young scholars hurdle the arbitrary barriers to publication.

We can bring back the inventiveness of our predecessors, but to succeed we must abandon their forms.

The ethnographic monograph was a masterpiece of compromise. Look at the problems faced by a salvage ethnographer: Many observations could never be replicated, but the rapid development of a base of comparative data might enable other scholars to more effectively record and systematize observations on other cultural groups. The essential comparative body of knowledge existed mainly in the minds of a few hundred people. In 1930, a book could capture attention long enough to transmit the essentials, while archiving observations for future scholars. Few today appreciate the cleverness of this solution, rooted in 19th-century printing technology. A monograph could justify the expense and labor involved in typesetting and printing only by fitting the needs of libraries and a few hundred buyers. "Peer review" emerged as a marketing tool, assuring the academic press of a minimum standard of quality to ensure library sales.

The archaeological site report involves skilled labor at every stage, from drafting maps and original drawings of artifacts to the preparation of data tables and text. In the past, it was necessary for the final report to follow excavation by a long interval of time, because all these parts had to come together. But today, every one of these parts is prepared digitally, many of them as excavation is proceeding. Why do we tolerate a publication strategy in which the total description of a site can be held up by the slow work of a single collaborator? In biological anthropology, key articles often appear in edited volumes as an outcome of conferences. These typically appear in print two years or more after the conference occurs, at an average cost of more than a hundred dollars per volume. The quality of these contributions are highly variable, because many of the authors fully realize that so few people will read them.

Anthropologists already use tools that can radically improve communication of our scholarship. Who among us still has the luxury of preparing manuscripts in longhand for typesetting? How many of us fail to transfer our field notebooks and observations to digital form? Most young anthropologists work entirely digital, from data collection to publication. They work in film and video, in photography and digital recordings.

Imagine an alternative, in which fieldwork is reported as it happens. Site reports can be updated daily and followed in real time. Each interview as a part of ethnographic fieldwork can be published, each story told on its own before it is assimilated into the larger picture. Conference volumes can be e-books, published before the meeting so that they enhance the value of the face-to-face event. Meetings can be archived, linking presentations, discussions, and text.

The technology to enable such new communication patterns is already available to us. Today, anthropologists are far behind the pack but the tools are in place for us to take the lead. We can invent new forms for the 21st century, if we simply abandon our 19th-century expectations. Universities and libraries stand ready to help us adopt new forms, because these forms serve their needs and constraints today.

We must change not only for practical reasons but for moral reasons as well. Anthropological research depends on the cooperation, interest and goodwill of many communities, both today and in the past. People do not donate their cooperation lightly. Wherever anthropologists do their work, they are lucky to have the help of these communities of people. Whether biological, archaeological, or cultural, our research relies on unique resources that in many cases cannot be duplicated. We bring these things to light, for the broader appreciation and education of the rest of humanity.

Having our work read by twenty people is an not acceptable communication strategy. Failure to share results broadly betrays the cooperation of the communities who enable our research. Changes in form are necessary to improve our scholarship. These changes don't require more work, they require different work. Greater engagement is one of many benefits, which requires us only to recognize the value of the changes already underway.

2. Defend good science.

Anti-science reactionaries are spreading nonsense among the public. Why are so many anthropologists on their side?

Yes, I know that many anthropologists today in the U.S. engage in work that is not empirical, and that they do not consider themselves to be scientists. Many of them are skeptical of science, others believe that scientific and humanistic approaches within anthropology complement each other.

This is nothing new. Alfred Kroeber criticized Frans Boas for his unwillingness to build theories that go beyond the data. Boas called Kroeber "Epicurean", insisting that when we go beyond the evidence, we have nothing to guide us besides our own preferences. Since those days, many anthropologists have chosen the Epicurean route. For the most part, they've coexisted with empiricists under Kroeber's big umbrella.

Through most of the 20th century, this tension made anthropology stronger. Our field became a refuge for scientific questions that could not be asked elsewhere.

Consider the path followed by postwar behavioral and biological sciences. Behaviorism, started by John Watson and B. F. Skinner in psychology, gave rise to a productive research program but utterly failed on questions of mind, language and culture. Mainstream biology forged a synthesis with genetics but left unexamined on the table its old understanding of race and variation. It was within anthropology that progress continued on our understanding of cultural ecology, social learning, and race. Anthropologists demonstrated the pattern of human genetic variation, first using blood groups and later other characters. They challenged the traditional concept of race from within anthropology, and extended those challenges to biological variation outside humanity. Anthropologists were among the first to extend the evolutionary synthesis to behavioral ecology, studying the flexibility of the human organism to cultural variation and the social learning of cultural traits in non-human primates. And while many anthropologists continued to go in for grand theoretical schemes, a lively tradition of critique of these grand schemes led to real methodological progress in cultural anthropology and archaeology. In a scientific establishment tied to reductionism and biological determinism, anthropologists were radicals.

Like any radicals, they weren't always right. Any working scientist will be wrong about most of the details, if we revisit his work after fifty years. What makes anthropology weak today is that so many anthropologists learn nothing about scientific anthropology after Boas. They're reactionaries against science, without knowing what today's scientists do.

Consider our scientific history. With sheer empirical observation, anthropologists unshuttered the folds of humanity, raising people who had been derided as "primitives" up to their rightful place beside the pampered dons of Western culture. In so doing, their science transformed "civilized" culture itself.

We fought the revolution. We won.

Science is still transforming society, in ways that may alter people's conceptions of identity, genealogy, social bonds, and human dignity. Technology has given new opportunities to connect and follow social networks, while enabling new forms of coercion and surveillance. Genetics is opening new windows on human health and human origins, while showing that some traditional ideas about human diversity are obsolete. We are still lifting the once-primitive into our recognition of humanity, while questioning the boundary between ourselves and nature.

Our work inspires people, and they are engaging with science in a broader way than ever before. Anthropologists are forming public-oriented projects to provide samples, answer questions, and donate resources. The ideal of participant observation has been inverted -- now it's not only the researcher who observes by participation, it is the observed who participate in research.

I witness its power of this approach every day in my own research. The engagement of ordinary people in our work is greater than ever, while the core anthropological training provides a background lacking in other fields. Many of my friends in human genetics have been surprised by the power that this anthropological perspective can yield.

I don't claim that every anthropologist must be a scientist, or that we cannot develop anthropological knowledge using non-empirical approaches. But our field makes a fundamental mistake when it divorces itself from science. Science reactionaries enable anti-science forces of all kinds, from creationists and homeopaths to vaccination opponents and white supremacists. Science reactionaries are the reason many people see "anthropologist" as a fancy way of saying "kook".

We can be part of the future by reinvigorating anthropological science and by developing a deeper conversation with other scientists outside anthropology. Tomorrow's anthropologists must know the field's successes as well as its failures. The way to combat bad science is to do better science.

3. Empower students.

Where are your students getting a job? If you think it's not your problem, then why do you have students?

The highest-ranking anthropology Ph.D. programs today allow roughly half their students to finish by the end of their sixth year, and place half their students in jobs at graduation. Those jobs include academic and applied contexts, both temporary and permanent. Those are the best programs for student outcomes, the average outcome is much worse. Only 20 anthropology programs in the United States finish more than a fourth of their Ph.D. students in six years.

When those figures were published by the NRC last year, most anthropologists met them with a shrug. What can we do? We all know that fieldwork can drive anthropology Ph.D. programs to seven years or longer. If you don't do your time in the field, you're not an anthropologist.

As a result, students who could be bright anthropologists find much brighter options in other social sciences. The best sociology programs finish around two thirds of their students in six years and place 90-100% of them in jobs at graduation. Geography programs also place nearly 90% in jobs at graduation. The reason is not hard to see: These social sciences have forged much stronger ties in corporate, government, and industry settings than have anthropologists. While we're busy talking to ourselves, other social scientists are talking to people who matter.

As an teacher and advisor, I make sure my graduate and undergraduate students get skills that will transfer into the broadest chance of success. Graduate students teach, they engage with the public, and they cross disciplines in their work. They present their work repeatedly, at professional meetings, for our faculty, for other students, and outside of anthropology. Most important, they develop skills that translate outside academia. For some students, this means anatomy, for others genetics. All of them learn to program a computer, most learn to browse genomes and operate on genetic data. My assignments are collaborative, students blog and participate in conversations; they produce and edit videos; they participate in real research.

For my students, anthropology is a preparation for a networked future. Engagement is not an option, it is a requirement.

Making our students more competitive for non-academic careers does not mean turning our back on what we already do well. Our students learn how to think in ways that other students don't. Fieldwork gives our students tremendous advantages that most industry professionals can only look on with envy.

We should reinforce those essential experiences and make them greater opportunities for engagement. Why are anthropology students going into the field without contracts to write weekly or monthly about their work? Why do our professional associations do not support themselves by becoming clearinghouses for ongoing field reports? Where are the workshops and press kits that will enable our young researchers to build ties to media and communities outside their institutions?

We may not be able to finish most students in six years. Fieldwork will always be an essential part of anthropological training. But we can do more to make the world recognize the quality that our students attain as a result of this long training. We must give our students more opportunities to demonstrate their mastery of engagement skills. We must ease the path to publishing their observations, not saddle them with additional years of waiting for a monograph after they return from the field. We must increase the proportion of our students supported by research grants, and provide support for a second grant while students write the results of their first. Most important, we must create a culture where progress reports, written engagement, and presentations to non-academic audiences and institutions are a routine part of students' training. That means working more closely with applied and industry-based anthropologists and allied scientists, and bringing those people back into academic anthropology to share their knowledge.

The way forward

Academic fields follow the irregular meniscus of human knowledge as it flows outward. Genetics is not what it once was, nor are physics, psychology or economics. Some once-bright ideas were shot down, others fell off the fashion train. But each keeps certain essential traditions, its core.

American anthropology has a Boasian core. This is a contingency of history, which enabled many successes of the past, but is not the only model for the study of humanity. Economists, historians, political scientists, psychologists, biologists, human geneticists, and others all want a piece of our turf. Even within anthropology, many colleagues see the field on life support and pray that administrators will pull the plug. They see academia as a zero-sum game and are whetting their teeth for the spoils. The work will go on, the question is whether anthropologists will do it.

I know my young friends, working hard to build their own personal brands in a world where anthropology has lost its self-respect. I'm not the last of the four-field dreamers. It is time for us to create a new anthropology that steps forward from the past and once again engages people in discovery.

Public interest in anthropological topics has never been higher. As anthropologists, we are stewards of unique cultural and biological resources. If cultural resources lie unused, unwitnessed, and unappreciated, then human heritage dies. With technology, we can protect and promote those resources, enabling people to discover their cultural and genealogical heritage.

We can engage communities in real academic and scientific research. Some anthropologists have already taken the lead by listening and absorbing the contributions of their participant communities. As public funding for universities comes increasingly under threat, our institutions face a desperate need to demonstrate their value by bringing constituents into our research and academic communities. Anthropology is perfectly placed to enable such engagement, and universities are ready to support us in those efforts. Smart departments will use their limited positions to bring young anthropologists who advance engagement. Scholars who engage with the public will engage with their departments and campuses, changing the academic climate.

Engagement is the antithesis of condescension. Embracing a model of engagement means changing our mode of communication. Write every article for real people. Some say that means "dumbing down" our research. Don't dumb it down. Sharpen it. Your scholarship will improve as a result.

I'm not interested in driving old friends to retirement parties. Let's rebuild anthropology as the radical science it once was. We must not miss this chance, because it may be the last. Consider your pants kicked.


John Hawks is an Associate Professor of Anthropology at the University of Wisconsin-Madison.  His blog is here.

A Whole New Anthropology

The world is changing. This fact is so obvious that it has become cliché, but regardless, most of us resist changing with it. In my experience, this is particularly true of many academics. Scientific disciplines are entrenched in years, sometimes centuries, of theoretical traditions and methods and can have a difficult time adapting to a world which no longer needs precisely the same science that it did 50 years ago. Additionally, due to the nature of scientific knowledge—layers built upon layers over many years and many researchers, by necessity our most contemporary research is very specific and entrenched within many levels of sub-disciplines. For most researchers in anthropology, it is no longer possible to set out with a moleskin journal, a tent, and some quinine tablets and discover an unstudied culture. Most of us have probably fantasized about doing so but after 500 years of Western expansion, 150 years of which featured anthropologists gadding about, there aren’t many surviving cultures that are undocumented. Even the first level of specific studies in culture (gender, rituals, religion, and marriage customs) is mostly tapped out. Boas, Malinowski, and Mead all paved the way for a new anthropology, but in doing so they also made their roads inaccessible to future researchers. So where does that leave us, the late comers to the study of human diversity?

The future of anthropology as a discipline lies in its applications. Much as we may try to pretend otherwise, anthropology is largely a discipline of privileged scholars studying those without privilege. Western researchers generally disperse to the far corners of the globe to study cultures in developing countries, cultures that are usually marginalized due to poverty and everything that comes with it. As studies of human culture become more complex and specific, it is no longer as easy to ignore the inequalities and injustices faced by our research populations, who, if we are doing it right, are also our friends. The old idea that anthropologists should only observe the cultures they study and then take their conclusions back to their universities is based in a world that doesn’t exist anymore, a world where globalization had not yet affected every aspect of life in undeveloped countries. We can continue to hide our heads in the sand and pretend that the cultures we study are untouched and that the inequalities we document have nothing to do with us, but to do so is unfair to ourselves and the research populations to whom we owe our careers.

As anthropologists, we are uniquely situated to advocate for positive change and fight against the injustices we document. The skills of the anthropologist are invaluable to budding social movements and creating ethical public policy. Our training in ethnography and our lack of association with the typical conduits of relief and humanitarian aid work (religious, governmental, and civic organizations that often operate under ethnocentric models) means that those we study are able to tell us what they need and how they need it. Change has a better chance of originating from within the culture, rather than as another foreign imposition. Our theoretical training in political ecology, cultural materialism, and structionalism, among many others, helps us to find the root of the challenges faced by marginalized populations and design a plan to counteract it. Finally, our ability to straddle both worlds—the culture which hosts us for periods of time, teaches us about the beautiful diversity of humanity, and forces us to expand our own minds and intellects to accept The Other as just Another; and the culture that we were raised and educated in, where our families and friends and work are, where our homes are—allows us to fight both sides of the battle. We can work in the field, doing crucial work advocating for individual victims of genocide and working to make them safe, but we can also write internationally syndicated articles, serve on UN advisory committees, and use our positions as scholars to apply political pressure to our governments.

Our new world calls for a new anthropology—applied anthropology. For decades we have studied the effects of our culture on other cultures and the lives of marginalized peoples, but only recently have we begun to try to mitigate the damage. It is time for anthropologists to use our skills for more than just the advancement of our own careers. Our responsibility to our research populations must extend beyond just the direct impact of our own personal work. The code of fieldwork has always been “Do No Harm”, but it is time to take that one step further. The code of the anthropologist should be “Do Good”.

Sarah Williams

Anthropology and making a difference

Anthropologists are uniquely concerned about engaging a broader public.  Some disciplines seem to naturally attract attention, while others seem oblivious to even the existence of a public, and could care less about being relevant as long as they get their funding.  Anthropologists, on the other hand, tend to worry about it constantly - continually asking if we're doing enough or should be doing more or maybe should be trying a different approach.  To be frank, whether or not anthropologists are engaging a wider audience is no longer my primary concern.  This will sound like heresy to some, I'm sure, and it definitely marks a change in my own position, but I don't think we can move forward until we give up this preoccupation with engaging the public.  

What does concern me is whether or not anthropologists are making a difference.  By that I mean, are they creating a distance between the way things are and the way things will be.  As Bruno Latour said:
The distance between research is not that between observer and observed (subject and object) but between the context of the world before and after the inquiry.  The question we have to ask ourselves is not whether we have accurately represented some pre-existing phenomenon or entity, but whether there is now a distance between the new repertoire of actions and the repertoire with which we started (Bruno Latour via Sarah Whatmore).
In other words, anthropology, generally speaking, could be used to replicate and reinforce existing social conditions.  It often has done so in the past, and often unintentionally.  However, anthropology can also be used to alter existing social conditions - one hopes for the better.  That difference may be small, but complexity theory has taught us that any difference, amplified through time, may result in a very large difference.   

Engaging the public can certainly be part of making a difference, but it is not an end in itself.  We can engage the public for a variety of reasons, and often the reasons people give sound vain or self-conscious.  We want people to know what we do - to not talk about dinosaurs when we tell them we're anthropologists.  But why should they care what we do?  Furthermore, why should we care whether or not they know what we do?  Isn't it possible to make a difference in spite of the fact that the general public believes that we work with dinosaurs?  I believe so.  

Instead, we should see engaging a wider audience as a means to an end - as a way of making a difference.  With that in mind, we have to ask ourselves what kind of difference do we want to make, and is engaging a wider audience an important aspect of that difference?  I can imagine a project where informing the general public is not terribly important.  I can also imagine a project where informing the general public is key.  This all depends on the circumstances, and the interests of the anthropologist and the community she is working with.  I believe that many anthropologists have made a great deal of difference - especially in recent years - and most of them have done so without seeking the attention of the general public.  

On the whole, however, could we say that making the general public more aware of what we do is an important difference to make?  I think so.  Anthropology has a unique set of tools for understanding the world within which we are embedded, and sharing those tools more broadly could be beneficial - could make a significant difference in how people think and act in their daily lives.  It's not certain, of course, but no difference ever really is.

So how do we accomplish that?  I think there are any number of ways: we could promote the teaching of anthropology in high schools, we could write more books for popular audiences, we could write more editorials, or appear on TV and radio as correspondents.  The point of all of this would be to introduce people to the ideas and methods of anthropology, and encourage them to “think anthropologically” as a famous gorilla once said.  

But, again, this is only one way of making a difference, and we ought to be careful not to reduce ourselves to the public view of our discipline.  We ought not compromise our ability to make a difference in order to pursue some vain goal of making sure that everyone knows what it is we do.  Rather, let us make our differences in whatever way we can with whatever tools we have available.


Jeremy Trombley blogs at Eidetic Illuminations

Open Thread: Anthropology with Purpose?

Here is where you, the readers, browsers, spies, and visitors to this site can have your say.  What is the purpose of anthropology?  Who should anthropologists engage with?  What audiences?  What social issues should they explore?  What themes?  What's the point of anthropology for YOU?  Feel free to post something as long or short as you wish.  Be creative, challenging, provocative--whatever.  You can post your name, or keep yourself anonymous, that's up to you. 

Anthropology in Public and Anthropologists Coming Together: Two Reflections on Purpose

I went yesterday to a lecture by Meredith Minkler, a national leader in community-based participatory research and public health. I also turned in a grant for new research on stress and resilience. And this morning I write this public piece.

Anthropology for me is applied, academic, and public. There is no necessary separation between the different strands; indeed, I only see the potential for synergy and for advances. I see an anthropology that makes a difference in ideas, in people’s lives, and in how we understand prominent issues and problems of our time.

Anthropology in Public: The Online Revolution Is Just Getting Started

Last December saw the blow-up over the excising of the word “science” from the American Anthropological Association’s long-range plan. The AAA made a mistake, and compounded it with a slow-footed response. But it was how that mistake reverberated that mattered to me. Journalists and scientists alike took it as the chance to revisit the science wars of the 1980s, to go back to that old saw and use it to open new wounds. But it just wasn’t what happened in this case, or a fair reflection of what has happened in anthropology over the past twenty years. That was public defamation, and it required quick response, better information, and a more accurate framing.

But I was also deeply concerned about how the “science” controversy raised the potential for new divisions and splits within anthropology. I have staked my career on a synthetic approach, on bringing together cultural and biological anthropology. I took that threat personally but expressed it publicly, on the Neuroanthropology blog. It was the only place to really do it, since the blog posts and newspaper articles selling the other story were also online. Without a voice for synthesis online, students and professors alike might find a mistaken view of what the debate meant.

The reality is that anthropology has moved far beyond the stark dichotomies of the past. The field has not moved quite far enough where such a synthesis has become a core dynamic driving the field, but nonetheless such a possibility is real and within reach. As that happens, the old dualities are inevitably going to rise up, often subtly, but occasionally in dramatic fashion. We must face these divisions squarely rather than retreating to whatever side makes us feel safe. Anthropology is a calling, a radical awakening, and we need to walk that path forward. 

That calling is more apparent than ever online. Before, during and after the “science” controversy, a great fluorescence was happening in anthropology expressed publicly on the internet. Anthropologists writing and working online make the field widely accessible beyond the university and peer-reviewed journals. If anything, the science controversy seemed to spur this along. At the end of this post, I offer a sampling, a recent demonstration of what can be found in this new and expansive public domain.  

Academic and Applied Anthropology Together 

A year ago I joined the University of South Florida’s Department of Anthropology, the United States’ first graduate program in applied anthropology. Besides my excitement at finally having graduate students and interacting with new colleagues, I found two remarkable things. First, I was delighted to discover so many anthropologists working in the local community. The local Veterans Administration has several in their office, the regional drug prevention coordination program is headed by an anthropologist, the Children’s Board of Hillsborough County features an anthropologist in a senior position - and all of them graduates of USF. The applied impact of these anthropologists doing professional work was impressive. Here was a program seeding change in its local community through the people it trained.

That change is largely invisible in the academic world; it doesn’t garner another peer-reviewed program or more grant dollars for the university. But it is real and it works over the long-term. The American Anthropological Association is fond of saying that over 50% of people who graduate with anthropology PhDs end up working in non-academic positions. As we strive to make anthropology more popular, with greater impact inside and outside of academia, more people will come into the field. And with over 50% going into non-academic jobs, that means more people working out there in the real world. Graduate training needs to reflect that.

The second thing that has impacted me is how much theory is part of everything done in my new department. Theory matters as much here as in any other department; in many ways, it matters more. We recognize that theory, our ideas, can impact people directly. Indeed, having an applied side gives even more purpose to theory. Moreover, my new colleagues recognize how research, our ideas in action, flourishes through interaction with communities and stakeholders and policy makers. This is not top-down academics in action, but a rich middle ground of ideas.

Of course I want more. I see in this integration an emerging purpose for anthropology. Anthropologists, after some false starts, have been notably reluctant to put our ideas into action, to test if our ideas actually do make a difference. It’s much easier to stay at the level of the critique. But critique alone will not build a body of knowledge about which of our ideas work best when, where, and how. We have many ideas about how anthropology might make a difference - if only they did this or that, I hear in conversations with students, colleagues, on blogs, and at conferences. We need to try our ideas out. Failure is as good a teacher as any success, and we will learn what works through such a process.

That leads to my next area of purpose. Fields like psychology and economics and political science have active practitioner arms, and have developed theory about practice and change. These theories generally guide their policy recommendations, their social interventions, their work with particular individuals or communities. Anthropology needs to continue developing our own theories of practice and change.

Take stress as an example. The main psychobiological model is used in many fields, and guides interventions and policies at many levels. Anthropologists have incorporated this psychobiological model into our own research, and highlighted specific cultural and biological variations (our critical additions, as it were) into much of our work. We haven’t built our own model for stress, even though we have the biological and social background to do so. We still rely on the basic individual model - of flight or fight physiological reactivity, cognitive appraisals of threat, and stressors as environmental events - when we know that evolution and culture do not work in such simple ways. We need to build a better mouse trap, an anthropology of stress on anthropologies’ terms. That will position us to then move more actively into making recommendations on policy and helping to design programs and interventions that might mitigate the human costs and consequences of stress.

One final appeal, or vision of the future. Intellectual work has grown increasingly complex and inter-related. Other disciplines have been effective at creating teams of researchers that work together on problems. This work is increasingly what is published in high-end journals of all types. Anthropology, simply to compete, needs to do more of this team work. This team work will also position us to engage in the broad holism that is such a hallmark of anthropology. In teams, we can build that holism together and then have actual data to back our ideas up. These sorts of team projects, built over the long-term and with strong data and coherent intellectual approaches, will position us to better argue for the importance of anthropology.

Exploring Anthropology Online - Recent Highlights 

Just a quick set of links to work online that might get readers excited. It does me! Barbara King is writing on people and primates on National Public Radio’s 13.7 science blog.

The Context and Variation and Anthropology in Practice blogs joined the new Scientific American initiative.

With their blogs, Jason Antrosio and Patrick Clarkin embrace our complex biocultural being and the moral implications of anthropology in today’s world.  

Michael Smith aims to push archaeology and anthropology forward. 

This Anthropologies initiative spearheaded by Ryan Anderson is now up to its seventh special issue. Ryan also handily linked to the wide-ranging posts across many blogs on Open Access and Academic Publishing in Anthropology

Many anthropologists wrote love letters to the field last spring.  

Anthropology Now continues its online initiative, mixing journalism, blogging, and academic interests pieces.

Anthropology and Publicity stands as a landmark initiative to combine an academic conference with an online initiative.

The Medical Anthropology Wiki has already received 60,000 visits.

Finally, over on Neuroanthropology, Greg wrote a piece on Branding Anthropology, which really deserves a re-read, and I penned A Vision of Anthropology Today - and Tomorrow

And of course, just to name a few big, consistent blogs: Savage Minds, John Hawks, Somatosphere


Daniel H. Lende

Who is anthropology for?

I wish to start this short article with the assertion that the notion that anthropology should engage with wider audiences is uncontroversial. The case is made, not least by Thomas Hylland Eriksen (2006), and practiced all over the world by many people with education in Anthropology. My question, instead, is which audiences anthropology should be engaging with. A short typology of audiences for anthropology helps to shed some light on the idea that anthropology and its audiences are a movable feast. One can quite quickly come up with a short list of possible audiences, for example:
  1. research participants directly engaged in a specific research project or programme;
  2. a ‘general public’ exposed to media of different types (newsmedia, magazines, TV, film, radio, digital networks, etc.);
  3. policy actors (in a wide range of fields from welfare to medicine to migration);
  4. legal contexts (such as those requiring ‘expert’ testimony or evidence);
  5. medical contexts, from pharmaceutical research companies to field paramedics;
  6. commercial actors;
  7. Specific ethnic, national, geographical or political groups;
  8. NGOs and other 3rd sector organisations, community groups, etc.;
  9. Different anthropological milieu - including associations, students, readers of academic journals;
  10. Broader academic or intellectual forums - our colleagues and peers across the Academy;
Each of these categories describes a field where anthropologists have been and continue to be engaged (see Pink 2006 for examples). The list could go on, and become increasingly specialised, but one needs only to go through each one and ask what kind of anthropology would be attractive or appropriate for each category of audience, to see that the answer in each case might be different. I should not expect to rehearse the finer details of detailed anthropological theoretical debates with readers of popular magazines, yet I might well wish to discuss kinship patterns with lawyers working on property inheritance (and hope to do so in the near future).

If anthropologists are already at work in a diverse array of settings, we can be content that anthropology has many and varied audiences. Anthropology is itself an interdisciplinary field, and its adherents hold widely varying viewpoints and areas of special knowledge. If this is the case, then perhaps the question that bothers those who wish to see a higher profile for the discipline is whether we need or desire a coherent presence across all these diverse fields. That is, is there a legitimate reason to sustain a single persona, ‘The Anthropologist’ and what might such a persona consist of? This is a question that I feel lies behind frequent complaints about the low media and policy profile of anthropology in some countries, yet the ‘public intellectual’ is only one vehicle to bring anthropology to wider audiences.

Over more than a century, anthropology has gone in and out of popular fashion in different forms and in different places at different times, but only during the establishment of university disciplinary departments did the idea of a profession of ‘anthropologist’ emerge (see Mills 2008).

It helps to be reminded of this point, because it is too easy to take for granted the link between a body of knowledge and practices we know as Anthropology and a cohort of ‘practitioners’ we call Anthropologists. The very question ‘who is Anthropology for’ goes to the heart of this relationship, by suggesting that Anthropologists do not, and should not have a monopoly of anthropological knowledge. Unlike medics who sign up to the Hippocratic Oath, we do not sign up to any political or moral position on completing a degree in anthropology, even if we mainly agree to share an ethical code of practice. Nor do we enter an exclusive rights-giving institution of Anthropology with permits us to legally practice the discipline (unlike Engineers or Lawyers) from which we can be ‘struck off’ for malpractice. Critical histories of anthropology, and more recent exposés about the activities of people with anthropological credentials gives the lie to myths of good-doing ethical actors. We do have to admit that some anthropologists have been engaged in very dubious or downright unpleasant practices.

Both factors suggest that we might rightly question whether or not Anthropology is actually a profession. And if not, what is it and what are ‘Anthropologists’? What are the specific skills that Anthropologists might offer? I have often felt uneasy at describing myself as ‘an Anthropologist’, not because of reservations about the subject, but due to persistent questions about the identification of a body of knowledge with the individual. Am I a living representation of anthropological discipline, or a person who has shared some part of a broad body of anthropological knowledge? Defining persons as affiliates of a particular discipline lends authority and legitimacy to their position - it is part of the politics of creating space and employment within universities and other organisations. In order to maintain and institutional discipline, we require exclusivity - anthropology should be taught by qualified anthropologists in an anthropology department. So while anthropology is not a fully constituted profession, we talk about anthropologists as though it were, and this implies exclusivity.

Yet to broaden anthropological knowledge, we require inclusivity - everyone can and should understand at least some anthropology! Great steps have been made in bringing to our attention the many areas where anthropology has been taught, discussed and applied, and the many different audiences who have encountered anthropology. Our problem is in reconciling conflicting needs, for exclusivity and inclusion. We need a context for erudite and intellectual debate, and we need qualified and legitimate experts in its specialise fields to fit into the socio-political contexts of our own everyday life. But we also need accessibility, if only to recruit a new generation of people inspired by anthropological research. Popular media might be a help in this regard, but they are by no means our only tools. Authors writing for online audiences, ethnographers engaging research participants in exhibitions, in theatrical productions, and in artistic projects, consultants advising policy-makers and politicians, practitioners mediating medical interventions, teachers in schools, colleges and universities.

Anthropologists are already ‘engaged’ in other fields, almost by definition. Our debate could usefully turn to thinking about how to support people developing Anthropology in different contexts, and how to train new anthropologists to bring anthropology into other domains. How can we sharpen anthropologists’ abilities to present robust and attractive arguments outside the field? Should we train anthropologists and lawyers together - if an anthropology student can present an argument that stands up to the dissection of a lawyer, they could be confident of their ability to present coherent evidence. Should we train anthropology students in dramatic arts? Communication is a crucial skill, and one that benefits from specialised training. Or should this training be something we seek once we move into practice, whether that be as researchers, lecturers, teachers, activists, etc.? There are questions here for students and teachers alike, and a need for creativity in straightened circumstances. In my view, at least, the question is not whether anthropology can reach wide audiences, but how we can best approach those different audiences in appropriate ways.

Simone Abram
Editor, ASAonline
Culture and Planning

References

Eriksen, Thomas Hylland. 2006. Engaging Anthropology: The case for a public presence. Oxford: Berg.

Mills, David. 2008. Difficult Folk: A political history of Social Anthropology. Oxford: Berghahn.

Pink, Sarah (Ed.) 2006. Applications of Anthropology: Professional Anthropology in the twenty-first century. Oxford: Berghahn.